Karoli calls it "thuggery in typeset letters:"
The names you can't read in the image are the names of teachers in Janesville who signed the petition to recall Scott Walker. Next to their names, is their salary. At the bottom of the ad, there is a space to sign to "opt-out" of any teacher's classroom who signed the petition.
This is part of the strategy the Heartland Institute laid out for breaking the teachers' union and holding onto the their water boy, Scott Walker. According to Blogging Blue, this is part of an intimidation strategy to suppress enthusiasm, free speech, and the right to have a voice in one's government. Cognitive Dissidence outlines the strategy as outlined in Heartland's 2012 Funding Plan, released in January:The recall elections of 2012 amount to a referenda on collective bargaining reform at the state level ... Successful recalls would be a major setback to the national effort to rein in public sector compensation and union power. ...
We are contemplating five projects:
1. Recruit and promote superintendents who support Act 10
2. Explain the benefits of Act 10
3. Document the shortcomings of public schools in Wisconsin
4. Expose teacher pay in key districts
5. Create blogs that shadow small town newspaper coverage of the controversy
We anticipate that this project will cost about $612,000.... The anonymous donor has pledged $100,000 toward this project. We are circulating a proposal to other potential funders.
Meanwhile, Walker's people are sounding desperate. They've begged Californians to send money urgently to get out the vote for the June 5 recall. According to Politico,
A political group supporting embattled Wisconsin Gov. Scott Walker is raising money from California weeks before Wisconsin voters will go to the polls for the special recall election. According to a fundraising solicitation obtained by PI, the Wisconsin Recall Action Fund is asking for “urgent” out of state help to boost the group’s coffers before June 5. “If Governor Walker is defeated this June, President Obama will have the critical win that the national media and liberal Democrats need to begin turning the tide of the president’s reelection”...